Make this spring your “SEO Season.” Don’t let the final days of the winter blues cause your SEO efforts to fall by the wayside. It’s time to spring forward with these SEO tips and tricks and get ahead of your competitors in search engines.
Use these SEO tips and tricks to gain visibility on organic search results and drive more traffic to your website. Take some time to apply the following techniques and make every effort count -
Use Social Media to Boost Search CTR
It’s no secret that social media has begun to influence search engine rankings, but a recent comScore report reveals that social media actually increases search click-through rates by 94 percent…
Target Long Tail Keywords
As you develop your keyword strategy, try targeting long tail keywords. Long tail keywords are phrases that are three to four words long as opposed to more generic or head terms that are only one to two…
Avoid Ranking Penalties
Google places penalties on websites for various offenses varying anywhere from Manual Penalties like off topic porn content or link purchasing (in the J.C. Penney example) to Algorithmic Penalties…
Optimize Flash with swfobject
Even with crawling advancements, Flash is still not really SEO-friendly, but we understand that there are very good reasons to use Flash, so in order to rank well with Flash-heavy pages…
Search-Friendly Website vs. Search-Optimized Website
Essentially, a search-friendly website is one that is “crawlable” by search engines in that it makes strong use of HTML, rather than a search-optimized website that is…
Leverage Google Boost for Local Search Optimization
According to Google, 97% of people research online before buying locally. Google Boost, an advertising solution that allows local businesses to connect with potential customers…
International SEO Guidelines
Are you looking to reach potential customers abroad? It’s no surprise users all around the globe use search engines (mainly Google), but the search results, and consequently SEO strategy, differ from country to country…
Take Advantage of goo.gl API Access
Google is going even further to expand its URL shortener, “goo.gl,” with the most recent launch of goog.gl API (application programming interface) access…
Were these SEO tips and tricks helpful? Do you have any to add that we might have left out?
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