Sitecore’s Dreamcore 2011 conference came to an end this week in Boston, concluding yet another successful showcase of Sitecore products to its prospects, partners and customers.

Several Verndale team members attended the event and were provided access to interview the leaders of Sitecore USA.  Topics ranged from new product releases to Verndale’s long-lasting partnership with the platform. 

Don’t take it from us though; see what Sitecore had to say first hand:

Darren Guarnaccia: The Customer Engagement Platform

“Sitecore’s Customer Engagement Platform is our revolutionary new product that really incorporates much of what we’ve got in our Web Content Management Platform and extends into that, really the ability to engage your customers consistently across all of your digital channels,” said Darren Guarnaccia, Senior VP of Product Marketing.

Paul Markun: The Dreamcore 2011 Experience

“The range of experiences at Dreamcore is what surprised me,” said Paul Markun, Chief Marketing Officer at Sitecore. “The developers want to have some exposure to some of the business content and we have business users who want to come rub shoulders with developers and other colleagues and learn in that way.”

Erick Mott: Engaging Through Social Media

“You’ve really got to get in the game,” said Erick Mott, VP of Community. “Think in terms of real-time and really genuinely try to engage one-on-one.”

Jason Crea: Sitecore’s Partnership with Verndale

“This partnership has actually been a cornerstone to the Sitecore partnership model,” said Jason Crea, VP of Client and Partner Engagement at Sitecore. “We have a close-working relationship with not just the account and business development teams, but actually on the technical teams, the project management teams and those deep communication channels actually are at all levels of the organization from the executive right down to the producer.”

Sitecore continues to distinguish themselves from the pack in the mid-market and their industry-leading vision was front and center at Dreamcore 2011.

We thoroughly enjoyed our time at Dreamcore and would like to thank the amazing Sitecore team that took some time to speak with us. Can’t wait for next year!