Salesforce Integration

Salesforce Integration

As a Force.com certified developer, Verndale works with clients to launch highly-customized Salesforce applications that advance online marketing communications and initiatives. Verndale's talented technology team will help understand your organization's business-critical requirements and customize the Salesforce platform to best fit these needs. Common areas in which Verndale has helped maximize the impact of Salesforce CRM for our clients include:

• Centralized Data Collection – Leverage Salesforce to instantly capture leads and information coming from your web assets – eliminating lost data and timely manual entry.
• Centralized Data Distribution – Leverage Salesforce as your single source of account and user data throughout your business systems.
• Lead Source Tracking – Leverage Salesforce’s robust reporting capabilities and partnership with Google AdWords. Understand how search traffic (paid and unpaid) impacts new leads and the conversion of those leads to customers.
• Lead Lifecycle – Leverage Salesforce to track leads throughout the entire lead lifecycle - from lead origination through client maturity. 
• System Tracking – Leverage Salesforce to monitor and track your website user activity on an ongoing basis in conjunction to your web analytic tools.
• ROI and CPA – Leverage Salesforce to understand monetizing lead value by lead origins and the level of effort required to obtain the lead. Closing the gap between a website lead and its progression through the sales funnel.
• Business System Integration – Leverage the flexible integration of Salesforce to connect legacy and disparate third-party business systems.  
• Custom Force.com Applications – Leverage the Salesforce development infrastructure to develop custom Force.com Applications supporting your business. 

At Verndale, we utilize Salesforce for our own customer relationship management needs, so we understand the importance of getting it right. Learn how your company can leverage Salesforce by requesting a Verndale consultation on Salesforce integration and management strategies.