How do you measure the roi of the customer experience?
Thursday, May 6th at 12 noon est
Best-selling author and entrepreneur
Join us on May 6th, as Greg Kihlstrom sheds light on one of the thorniest issues facing marketing leaders within the hospitality industy: How to measure the ROI of a customer's digital experience. Among the topics covered will be:
-How to make a business case for the digital customer experience.
-The return on experience-how to measure and improve customer and experiences.
-What makes the customer experience unique in hospitality.
-What method of analytics need to be in place to measure experience initiatives.
-How to operationalize great experiences in a repeatable and adaptive way.
This virtual event is compliments of Verndale and Sitecore. All attendees will receive a copy of Greg's latest book "The Center of Experience-A blueprint for Creating Experience-Led Enterprise".
Register by April 28th and we will have lunch delivered to you to enjoy during the presentation.