Rethinking the Student Experience
The Trendspots series explores the customer experience across devices, platforms, and industries – offering digestible, survey-based insights on the dots that connect the customer journey.
Verndale recently surveyed 320 US residents 18-55, who have attended at least some level of college, to explore the experience and perceptions of online or distance education programs. Survey data reflects a growing popularity and “mainstreaming” of online or “blended” (mix of online and on-campus) education, as well as a shift in the perceived value and overall quality of these programs.
Findings also point, however, to a lingering disconnect with the expectation that these programs can deliver a traditional “college experience” – which suggests an ongoing need for colleges and universities to rethink and reshape the construct of the student experience in the years ahead.
Download this free Trendspots report to get insights on:
- The “mainstreaming” of online education
- Why more and more students are choosing online
- The ability of online programs to deliver a true “college experience”
- How much employers value degrees from online programs