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Honda Powersports

Putting Honda Powersports Digital Experience in the Fast Lane

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A hub for products, pricing, and inspiration, is the go-to destination for #RedRiders all over the world. In order to create a faster, more impactful experience for customers and fans, Honda enlisted Verndale and Dailey & Associates to reimagine and replatform the Powersports digital experience on Sitecore CXM.


Our objective was to speed up lagging, back-end processes to enable a best-in-class user experience on Sitecore, all while integrating with Honda's back office systems to enable a bi-directional flow of product data and information.


Speed is now a site-wide advantage. It has led to more dealer leads via the Build & Price experience and increased page load speed, specifically on mobile, has already paid dividends on SEO rankings.


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