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Improved Performance on the Horizon

Horizon Solutions

Horizon Solutions
Horizon Solutions

The Challenge

For 167 years, Horizon Solutions has been a leading distributor and business partner to electric and industrial companies across the Northeast. The rapidly evolving competitive ecosystem put that positioning at risk, and they needed a solution to demonstrate digital competence and commitment to drive business for their key suppliers.
Horizon Solutions

The Solution

Verndale developed a five-year strategic roadmap for holistic digital transformation aligned with business objectives, and implemented a product information management solution to streamline transactional product, service, and training listings for end-users and administrators.

Horizon Solutions
Horizon Solutions

The Outcome

Verndale's methodology translated Horizon Solutions' marketing and sales teams' tribal knowledge into a modern digital product management strategy. Alignment of internal stakeholders and establishing operational excellence, Horizon Solutions' position as a thought leader amplified within trade groups and key supplier digital councils.
Horizon Solutions Horizon Solutions

How We Got It Done

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Allen Schweitzer

Chief Revenue Officer

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Success Stories

IEWC gave us one primary objective – to make it easier for users to find the right product. With tens of thousands of wire and cable products to choose from, the buyer’s journey can get tangled.



BlackHawk Industrial
Verndale developed a refined and modern digital strategy to help BlackHawk face its new challenges of merging multiple technical systems into one holistic user experience.