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- A/B, Multivariate & Multi-Page
- Conversion Rate Optimization
- Customer Journey Enhancements
- Design & UX Validation
- Paid Media Optimization
- Personalization Refinement
- User & Usability Testing
FOREVER EVOLVING WITH OPTIMIZELY
We're leading the way with Optimizely (Episerver). Contact Verndale to learn more about this comprehensive solution for targeting, testing, and recommendations.
Digital Marketing Manager
Shawn HaleyShawn's an all-around digital marketing expert: with experience in SEO, inbound marketing, paid search, SEM, analytics, and technical optimization. His bread and butter is delivering data-driven digital strategy solutions that speak to the needs of clients.
Christina WattsChristina finds the right mix of best practices, trends, and current research to craft digital strategies for businesses. Her specialty is creating long-range plans and digital road-mapping.
Plan, Execute, Analyze, Repeat: The Key to Successful Personalization
While the tools to execute personalization are important, the planning and methodology are at the heart of creating tailored experiences for users.