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GE Healthcare

A Clean Bill of Health for Customer Portal

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challenge

In a disrupted global marketplace, GE Healthcare needed a new centralized solution to efficiently deliver information, make content management simpler, and make resources accessible to their customers across devices and geographies. ‚Äč

SOLUTION

Verndale revived GE Healthcare's aging and disconnected portal experience with a user-tested and mobile-first reimagining of their information architecture and implemented a single-login customer portal on Sitecore.

OUTCOME

Global customers now have streamlined access to resources and information across any device. Improved IA and UX delivered a 140% increase in homepage entrances and a 55% lift in mobile users.

Technologies

Sitecore Widen Google Analytics Marketo Clay Tablet SOLR Salesforce

Capabilities